Hm...

The lookbook pictures from H&M for Versace was launched this week, featuring a beautiful Abbey Lee. Bold, colourful prints juxtaposes bodycon dresses, gold details and studs (very Donatella). Photographed by Kacper Kasprzyk.










I found the pictures here

Ida Sjöstedt

While preparing for a fashion shoot a few weeks ago I had some pieces from designer Ida Sjöstedt in the studio, including a cape decorated with crystals that was more beautiful than anything I have seen before. It didn't get used in the end for this particular shoot but I haven't been able to stop thinking about it ever since our first meeting. And today Ida was on Swedish TV showing her autumn collection, and there is was again. Love at second sight!




And while on the subject of Ida Sjöstedt. I tried on these black lace trousers a few weeks ago, unfortunately my legs were too long, or the trousers too short. But I believe on the right person they would look a million.




For more Ida check out her website

Sunday blues

My favourite is Blue Bell. All by Chanel

Carin Wester for Urban Outfitters

Swedish designer Carin Wester has done a collaboration with gigant Urban Outfitters, and after visiting the store in Stockholm today I have to say I am very impressed. Already a big fan of her design I feel she has managed to capture her simplicity and beautiful patterns in the collection that goes under the name 'The Lullaby'. My favourites were without a doubt the wideleg trousers that came in both black (of course) and a very nice shade of bottle green. The sheer dress in the same colour could also easily move into my autumn wardrobe.





Check out the collection here and here

Birthday Boy

I love you more than life <3

The celeb hype not so hot

There has been a lot of international celebrities/designers/bloggers designing for Swedish highstreet brands such as Indiska (Jade Jagger), Rachel Zoe (Lindex), Reese Witherspoon (Lindex; she is only fronting the collection, but pretty sure her celebrity impact/status is selling the clothes) and now Whitney Port for BikBok. After viewing the latest pieces of celebrity gear I have to say it is looking very bland. Seeing this I am actually getting very excited to see what Versace will bring to H&M.





You will find the whole collection here

My heroes

I need these in my life

All Margiela of course

Red trousers of the day

The more red the merrier

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I am back

Ok so I have done it again. This poor blog gets neglected like nothing else. But I am feeling very inspired to write again (good-bye writer's block) so here goes again. I have come up with a funny daily spot which will highlight the so called red trouser phenomena, showcasing the Swedish men obsession with this particular colour on their trousers. I see at least ten every day and it is a shame that you don't so stay tuned.
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Can I have this tattoo please?

I wish...

I guess a Happy New Year peeps is in order. I am not much for NYE resolutions so instead I am writing a wish list.This year is the beginning of a new start. A new city. A new life. A new me. Ha how sentimental of me...Here goes:


I wish to save money so I can go to the big apple and of course my second home London. I wish to continue with my writing, in both Swedish and English. I wish to meet new people but not to lose touch with the people that mean the most to me. I wish to have another tattoo done. I wish to be out more, do more things, be more adventurous. I wish to stop smoking or at least cut down (2 ciggies in 4 days is quite the good start, right?). I wish for the snow to go away, or at least to go somewhere warmer than -15. I wish to give myself time to read more books, see more films and continue my addiction with Mad Men. I wish to meet my own Hank Moody.



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